March 9, 2022 Network Call - Beyond Rebound: Building a Thriving Arts & Cultural Industry

All PA Presenters Members are invited to the Wednesday, March 9, Network Call starting at 11:00 AM EST. We have a special guest joining for us for our March Network Call – Eric Nelson of TRG Arts.

Since the early days of COVID-19, TRG Arts has been tracking the revenue impact of the pandemic on ticket sales and donations for more than 400 performing arts organizations in North America and The United Kingdom. This data has been used to gain insights to fuel comeback strategies. Come hear the latest learnings such as which customer segments are coming back and which are taking their time. TRG will also share case study examples of how organizations are using their rebound to be their renaissance.

TRG Arts is an international change agency committed to building thriving arts and cultural organizations. Experts in the arts sector for over 25 years, TRG Arts has earned a reputation by successfully shaping for-profit and non-profit business models to focus on consumer relationships, financial stability, organizational frameworks, and people-centric teams. TRG Arts believes that a thriving organization leads to artistic innovation that helps create a vibrant community.

Our featured speaker, Eric Nelson, the Client Engagement Officer at TRG Arts, is proud to partner with performing and visual arts organizations of all shapes and sizes to grow patron participation, revenue, and community impact. Prior to joining TRG Arts, Eric was Director of Marketing & Communications for New York City’s Kaufman Music Center. He was also Vice President of Client Services, New Business, and Marketing for DCM, specializing in marketing and fundraising strategies for non-profit organizations. Eric started his career in the arts leading marketing efforts for Paul Taylor Dance Company.